15 Mar Byron Allen: Broadcasters Can Lead the Way
By Kent Gibbons
Entertainment Studios chief excited about industry developments heading into NAB Show
Media mogul Byron Allen said he’s excited about the NAB Show’s return to Las Vegas, about broadcasting and digital media and about the 40th anniversary of Allen Media Group-owned The Weather Channel.
Allen’s company owns 27 TV stations along with pay TV channels including The Weather Channel, which is launching a Spanish-language outlet as a free streaming channel later this year. Climate change awareness makes the service important, he said. “The Weather Channel is leading the charge and leading the conversation in ‘let’s work together and let’s combat climate change and global warming,’ ” he said in a recent interview.
Allen, an NAB Television Board member, will be appearing at a fireside chat with outgoing NAB president and CEO Gordon H. Smith on April 27. He’s also on an April 26 panel about new technology enhancing storytelling on The Weather Channel. “It’s great. I mean, I love it. I’m looking forward to it.”