News

14 Sep AdAge: BYRON ALLEN THREATENS TO SUE MORE ADVERTISERS IN PUSH TO INCREASE BLACK MEDIA SPEND

Posted at 11:07h in News

As McDonald's and Nielsen lawsuits proceed, Allen says spending on Black-owned media isn't rising fast enough Byron Allen has made inroads getting big advertisers to spend more on Black-owned media—specifically his own. But he still doesn’t believe the industry is moving far or fast enough, and...

11 Sep FIERCE VIDEO: Allen Media Group eyes personalized FAST channels, taps Quickplay OTT platform

Posted at 10:57h in News

Amsterdam – Allen Media Group, owner of several streaming services including free AVOD service Local Now, The Weather Channel, The Grio and others, has its long-term sights set on global growth and a competitive user experiences, according to Michael Senzon, president of digital at AMG. As...

09 Sep AdAge: Byron Allen’s HBCU GO Network Signs Procter & Gamble, Walmart And Other Big Advertisers

Posted at 10:27h in News

In deals totaling ‘well into the millions’ the streaming network Allen acquired last year also draws major auto brands, AT&T and Verizon. By Jack Neff. Published on September 09, 2022. Byron Allen’s HBCU GO streaming network has signed a group of major advertisers to back its...

23 Aug DEADLINE: Byron Allen’s Allen Media Group Hires Michele Ghee As President Of Multicultural Advertising

Posted at 11:47h in News

EXCLUSIVE: Byron Allen’s Allen Media Group (AMG) announces the hiring of Michele Ghee to the position of President of Multicultural Advertising. In this newly-created role, Ghee will help AMG’s senior advertising and marketing executives to strategically work with brands for significant partnerships with the AMG portfolio, including...

22 Aug L.A. MAGAZINE: How Byron Allen Got the Last Laugh

Posted at 11:44h in News

Byron Allen is already torn. The night is young, the party just beginning to bounce to remixed classic funk and soul. In a shiny black tux and shaved head, the charismatic 61-year-old is in Washington, D.C., on the edge of the night’s red carpet (beige,...

18 Aug VARIETY: Byron Allen’s HBCU Go Streamer Strikes CBS Stations Deal for 2022-2023 College Football Season

Posted at 11:41h in News

Byron Allen’s free streaming service HBCU Go has struck a nationwide licensing agreement with CBS stations that will run through the 2022-2023 college football season. Under the distribution pact between the Allen Media Group-owned digital platform, which focuses on coverage of the U.S.’s 107 Historically Black...

18 Aug DEADLINE: CBS O&O Duopoly Stations To Air HBCU Go Football Games Starting In September

Posted at 11:40h in News

Allen Media Group’s streaming platform HBCU Go is huddling with CBS O&O duopoly stations on a nationwide carriage deal for the 2022-23 sports season. Key markets in include Los Angeles, New York, Philadelphia, Dallas, Atlanta, San Francisco, Boston, Seattle, Tampa, Detroit, Miami, and Pittsburgh. HBCU Go...

15 Aug CNN Business: Byron Allen on the ‘huge opportunity’ for theGrio

Posted at 13:38h in News

Media mogul Byron Allen shares plans to revive the channel formerly called the Black News Channel. He says the newly named The Grio "is going to be a lot more inclusive." Watch the full video on CNN Business ...

11 Aug DEADLINE: Chris Malone Upped To CFO Of Byron Allen’s Allen Media Group

Posted at 13:34h in News

EXCLUSIVE, 9:15 AM: Christopher Malone has been promoted to Chief Financial Officer of Byron Allen’s Allen Media Group. The move comes just two months after the veteran exec joined AMG as EVP, Head of Corporate Development. He remains based in Los Angeles. “I am very excited...

05 Aug DEADLINE: Marc Lamont Hill Joins ‘The Grio’, Will Host Daily TV Show & Weekly Podcast

Posted at 13:23h in News

Veteran academic, author, activist and television host Marc Lamont Hill will join AMG’s Black news/entertainment media platform theGrio. Hill will bring his perspectives on culture, politics, race, sports, and education to all of theGrio media platforms, including its television network, free streaming app, theGrio news/entertainment...